December 1, 2016
Learn about the Customer Experience in Travel and Hospitality
COPC Inc. and Execs In The Know have teamed up to produce CXMB Industry Insights, a new line of industry-focused consumer research reports. This survey program is an extension of the Customer Experience Management Benchmark (CXMB) Series.
Our first industry focus is the customer experience in travel and hospitality, including the customer care experience, the purchase experience, and customer loyalty. A webinar to discuss the survey findings will be hosted by Chad McDaniel, president of Execs In The Know, and joined by Judi Brenstein and Jim Von Seggern of COPC Inc.
Other webinar guests are Hui Wu-Curtis of Choice Hotels and Christian Aune of Marriott, who will share how their brands are better serving their customers. Webinar topics include the multichannel experience, channel use versus channel preference, and consumer purchase habits, for both business and leisure travelers.
You also can download the complete survey findings of the CXMB Industry Insights: Travel & Hospitality.
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